I’m Claire, a Graphic Designer and this is my professional experience…

Experience 

Graphic Designer | Becker Morgan Group, Inc.

  • Creation of promotional and public relations materials, including the design and development of flyers, posters, email campaigns, social media advertising, trade show materials, and management of larger projects and campaigns
  • Originate design concepts and layout materials including photo selection, digital manipulation, and font usage according to brand standards and updating these standards as needed.
  • Collaborate with project managers and production staff to create site plans, floor plans, elevation graphics, project renderings and project support graphics.
  • Coordinate with project managers and clients to plan interior and exterior in-house photos for website and marketing needs.
  • Maintain and update company standards while keeping a strong corporate identity in office graphics and marketing materials.
  • Remain current with digital marketing trends and best practices and keeping up to date with the latest design programs.
  • Plan, execute, implement and measure personnel digital marketing strategies and campaigns while collaborating with marketing.
  • Assist in marketing needs such as Request for Proposal (RFP) and Request for Quote (RFQ) submissions, interview materials including aerial boards, charrette pieces, PowerPoint presentations, visual aid graphics and boards.

Content Development Strategist, Intern | Marketing and Communications Department, University of Lynchburg

  • Search Engine Optimization (SEO) to compare the University of Lynchburg’s Doctor of Physical Therapy Program to their competitors for marketing information.
  • Created and executed Dell Thrift for University of Lynchburg’s Marketing & Communications Team. With this it includes: logo, branding, brand guide, flyers, posters, and promotional pieces.

Social Media & Marketing Administrator | Dining Services, University of Lynchburg

  • Edit and develop content for social media platforms. Plan and implement engaging events for the student body. Work with University Marketing and Communication staff. Monitor and make recommendations regarding Dining Service’s Web Pages and perform research including website analytics research.